Bot fraud in ads campaigns


Buying online traffic is a booming business, when you begin an advertising campaign with platforms such as Google and Social Media, you need to know some facts so you don´t loose a significant amount of revenue. For example, did you know that in 2022 69% of companies registered around the world have lost more than …

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The Importance Of SEO

Throughout the years of the internet, popular online search engines have been widely used. Of course, since Google’s goliath market place is ever expanding, it is important to stay visible. Search Engine Optimisation, or SEO, is one of the most successful methods in digital marketing. SEO plays a key role in advertising online businesses and …

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